Miss Dior

Nov 12, 2013

Paris

Miss Dior, the first perfume created by Christian Dior in 1947, is as much a symbol as a myth. Preserving the strong ties that have always united it to Art, Dior invites 15 female artists from around the world to draw inspiration from this legendary perfume. By embracing its unchangingness, its signature bottle, its houndstooth pattern and butterfly knot, like its muse Natalie Portman, its visionary works immerse us in the history of the house of Dior.

Each work stars alongside a Dior icon, and the famous dress Concerto (1957), with its bust reminiscent of a sumptuous red bow, will be showcased near J’Adore Miss Dior, by Joana Vasconcelos.

The 15 artists invited received carte-blanche to realize this project.

Amongst others, our dear Joana Vasconcelos responded to Dior’s challenge by creating one of her most surprising pieces. ‘J’Adore Miss Dior’ presents itself as an enormous golden bow, filled and trespassed by thousands of illuminated flasks of the famous J’Adore perfume, as a tribute to Miss Dior, the brand’s first fragrance.

Joana Vasconcelos

Dior

Grand Palais

November 13 – November 25, 2013
3, avenue du Général Eisenhower
75008 Paris
France

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